Press-Ready Sprint
Get press-ready copy without hiring a PR team.
If your music is ready but the words feel like the hard part, the Press-Ready Sprint is the fast, focused way to fix that. In one week, we’ll turn your release into a clear story and a clean set of copy you can reuse everywhere. I will give you a press release, bio/EPK wording, headlines and hooks so that you can pitch and post with confidence.
What you'll walk away with
Everything is written to sound like you, just clearer and more usable.
A clear angle (the one sentence people can repeat)
A press release that’s tight, skimmable and editor-friendly
Bio (short + long) you can use across platforms
EPK / one-sheet copy (plug-and-play)
10 headline options + 10 social hooks
A simple release-week mini plan (what to send/post and when)
Press-Ready Sprint pricing
One song or ten, the job is the same: find the real story and make it land. The Single Sprint is built for one track, one moment, one focused push.
The Full Release Sprint goes deeper, more angles, more assets, more of the context that makes an album or EP make sense to a stranger. Not sure which fits? Drop me a line at Hello@SteveRitchie.co.uk
I’m building the first batch of case studies for this service, so pricing is ramped in a way that rewards early bookings and then returns to the standard rate.
Single Sprint
- First 10 booked: £295
- Next 10 booked: £395
- Standard price: £495
Full Release Sprint
- First 10 booked: £595
- Next 10 booked: £750
- Standard price: £950
How it works: The discounted rate is locked in when your booking is confirmed and paid. Once each tier is filled, pricing moves to the next level.
Payment option: 50% to book, 50% on delivery (or pay in full to secure your slot).
Step 1 — Apply
Send your links, release window, and any draft copy/notes you already have (even rough notes are fine).
Step 2 — Zoom quote + story session
We’ll do a short Zoom call to talk through the release, gather usable quotes, and pull out the details that make the story feel real.
Step 3 — Draft delivery
I’ll write and structure the copy so the strongest parts lead, and everything is easy to reuse across press, socials and listings.
Step 4 — Refine + deliver
You’ll get the final press-ready pack plus a simple release-week checklist so you know exactly what to send and post.
This Sprint is for you if…
- You have a release date (or a clear window) and want to stop overthinking the copy
- You want your messaging to feel credible, human, and clear
- You need assets you can paste into EPK, socials, email pitches, listings
- You're happy to do a short Zoom call so we can capture quotes and context properly
This isn't the right fit if…
- You're looking for guaranteed coverage or placements (nobody can promise that, honestly)
- You don't want to share any details beyond a link
- You can't make time for a call or approvals (we can still talk, but we'll need to keep expectations realistic)
What I'll need from you
You don’t need to have everything polished. You just need the essentials.
- Link to the music (private stream is fine)
- Release date/window and what's coming next
- Credits that matter (producer, studio, features, etc.)
- Any draft press release/bio/notes you already have (optional)
If all you’ve got is a link and a release date, that’s still enough to start.
Proof in practice
Either way, the job is the same: find the real angle, get usable quotes, and make your release easy to understand quickly, so it has a fair shot out in the world.
FAQ
Does this guarantee press coverage?
No. But it does make you press-ready: clear angle, strong quotes, and copy editors can actually use. Outcomes depend on a lot of things outside anyone’s control. But a great press release should be picked up by publications, as the editors have the details, the angle and understand the pitch.
Will it still sound like us?
Yes. The goal isn’t to make you sound corporate, it’s to make your voice clearer and your story easier to understand.
What if my release is under 14 days away?
Apply anyway and mention the deadline. If I can help, I’ll tell you the fastest route (and what’s realistic).
Do you work with any genre?
Yes. The process works for any genre because it’s about clarity, structure, and story, not hype.
I'm not sure I'm ready for a Sprint. What should I do?
Start with the Free Release Copy Check. It’s the easiest, lowest-pressure first step, and I’ll point you toward the best option.
Important note
This service is independent from MetalTalk coverage and does not include guaranteed editorial placement anywhere. It’s about helping you create a press-ready package you can send with confidence.
Steve Ritchie - MetalTalk Editor
If MetalTalk is involved in anything we do, it is handled transparently and separately, with clear boundaries.
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